Measure to Manage

Peter Drucker is often quoted as saying ‘you can’t manage what you don’t manage’. And I guess I’ve just quoted him saying that one more time.

Whether it’s tracking your email-newsletter opening rates, the time it takes to complete a 5km run, or your revenue and profitability, we must measure relevant metrics to track performance and assess the impact of changes aimed at making improvements.

With this in mind, I’m currently doing some research to learn more about the Global Reporting Initiative.

GRI helps organisations globally communicate their impact on sustainability issues including climate change, human rights, governance and social well-being. This enables action to create real improvements and social, environmental and economic benefits.

By the way, I’m keen to see any great examples of companies reporting on their efforts to deliver better outcomes for people and the planet. If you know of any please let me know. Thanks!

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